Tobiloba Akanni SoniBaze Digital, a full-service digital marketing and media agency based in Abuja, has issued a direct warning to Nigerian businesses that continue to operate without a professional online presence, arguing that in today's search-driven economy, a poor or absent website is not a minor inconvenience it is a daily revenue loss. The agency, which holds a 4.9 out of 5 rating on Sortlist and is listed among Nigeria's leading digital agencies on TechBehemoths, has observed that a significant proportion of businesses across Abuja and the wider FCT still rely primarily on social media or word of mouth as their main customer acquisition channels, with no website, an outdated one, or one that fails to function properly on mobile devices. Nwafor Chinecherem, founder of SoniBaze Digital, said the consequences of this gap are more serious than most business owners realize. "Every day that a business does not appear on the first page of Google for what it sells, it is l...
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